Category Archives: Branding

Positioning Your Brand: 3 Predictions for 2018

2017 was a rollercoaster year – that’s something few will deny. Whether it was good or bad probably depends on where in the world you are, and what you believe in. I found much of the global politics disturbing (I won’t go there in this blog post), but on a personal level – I successfully […]

The Design Process: What We Do and Why

Like any other profession, designers each have their own tools and methods to getting their work done. Ultimately, the end goal is the same: to produce great design that will help your business grow. We believe in offering a consistently great experience for our clients by following a long-established best practice design process. Every client […]

5 Fundamental Characteristics of Good Logo Design

When we start a logo design project, our clients usually have preferences about what they want to see in their logo. Maybe it’s a specific colour they want to use, or a symbol that encompasses the brand they want to represent. Those preferences are important – if you hate your logo, you’re probably not going […]